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  Blogging for Interior Design Business If you have a business today, the next and most obvious step is to have a website and upload blogs relevant to your product and service.  Social marketing platforms   might be very popular and in trend. However, what might not have crossed your mind is that blogs are already an established form of communication for showcasing your knowledge and establishing authority as a business. And it will not go out of fashion for at least another 50 years. Importance of Blogs for Interior Design Business 1. Sharing your design style A blog allows you to discuss and demonstrate your design style. People communicate with you when they can relate to your design aesthetic. Once they feel connected, they may become customers, or their referrals may bring you more customers. Personal recommendations are still extremely important in word of mouth about businesses, especially if it’s a design-oriented business. 2. Make your audience your cheerleaders ...

Designers vs. Climate Change The total carbon emissions from manufacturing, processing, installing, and transportation of interior design elements can cause carbon emissions equal to that of an entire building. According to  Metropolis , construction businesses account for 40% of total carbon emissions across the world.  So, you can imagine the impact of interiors on climate change. The debate of  designers vs. climate change  is more than relevant in the present predicament, with a prediction of 2030 being the no point of return for the world on carbon emissions.  How can interior designers reduce the carbon footprint of what they create? Designers can leverage sustainable materials in the creation of interiors for their clients and reduce their carbon footprint. However, the knowledge of materials, organic elements, and the natural approach to creating interiors becomes essential.  So, if you are wondering  how can interior designers fight climate ch...